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Many traditional organisations rely on developed and accepted processes, the comfort born of the known and understood is what many companies believe is there core strength, the rock that will weather the storm of any business crisis. However as in nature these rocks are eroding, some faster than others, and it is the very solidity of this nature that hinders conservative organisations from meeting the challenges of more agile, more flexible organisations.
The culture of change must be embraced fully, everything must be open to challenge and scrutiny, and if change is required no matter how long things have been in place (working), then change must be made to happen. Developing this culture is a very unsettling process that is fraught with stress and uncertainty, but with sound strategy and focused decision making the resulting culture will expect and relish change as it will be the only means to compete in the dynamic markets where your customers and their customers are changing in needs and expectations.
This cultural change is often led by a few protagonists or mavericks, identifying and managing these people and utilising them to effect change on their teams and operations is crucial to instigating and maintaining a developing culture. Pragmatic Strategy has led change in many situations and organisations and is able to provide the framework to guide and lead these evolutions
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